Share on Facebook Proportion on Twitter Rebadge all of the things!or so a year ago we shared news that GM used to be thinking of rebadging the Chevrolet Trax, which beganlifestyles equally the Buick Encore, as a GMC model. At the time we wondered how the pass made sense, especially since Buick and GMC dealerships share space. Smartlyit sounds as if that’s no longera largefear for the pinnacle honcho at GMC. Small SUV sales are at an all-time high, that means a GMC Encore/Trax/??? mayrather well exist in the making. This sentiment become relayed to Car News (AN) by the use of GMC boss Duncan Aldred.ShareThe Jackass Who Lied About Drowning His Bu...Wait? How Long Till Lotus Replaces The El...Infiniti's New Q50 Just May Have The Hor...Aldred is reputedlytrying to find an SUV to compete in the scale category of the Jeep Renegade and other in a an identical fashion small models. To be fair his line of reasoning makes sense from a trade standpoint. "That segment has grown so fast. I stay telling everyone, 'How can Total Motors' truck emblemno longer be in the fastest-growing segment in the industry, an SUV segment?” Yes, Aldred has a point: GMC is lacking out on sales as it doesn’t be offering up a toddler SUV. Still, is rebadging a car these days sold in existing dealerships the neatest ideas? Patrons aren’t precisely idiots after all. Somethingvalue noting is that Aldred may be the boss of Buick, so it’s in contrast to he doesn’t see or realize the cannibalization aspect. We have nowwere given to build world-class brands. If the primary thing we do is ask, 'Well, hasn't Buick got one?' Then we arerepeatedly suppressing one brand for another,” he told AN. The Encore has enjoyed brisk sales this year and might potentially see 70,000 gadgets moved by way of the finish of 2015. If Aldred can upload to that by providing the Encore as a GMC style then why the hell not? Share Share Share Share Share
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